Soft launch — now taking Melbourne venues

Run the kitchen. We’ll draft
the feed.

entebrand turns a half-formed idea into an on-brand, Instagram-ready post while your coffee’s still hot. It learns your venue’s voice, drafts the caption and the image — and nothing goes out until you tap approve.

Built for cafes, bakeries, bars & restaurants. No marketing degree required.

IdeaBriefDraftApprove

This is the real flow — idea to approved post, four taps.

Specialty coffee
The Daily Ritual: Coffee as Code

System reboot. The first pour is the compilation step before the logic flows. ☕

Bakery
The 4am Club: Proof of Work

While Melbourne sleeps, the sourdough doesn’t. First batch lands warm at six.

Wine bar
Tuesday Is the New Friday

A small pour, a big opinion. Tonight’s by-the-glass list disagrees with your calendar.

Ramen shop
Slurp Loudly, We Insist

Eighteen hours of broth, six minutes of you. Extra noodles? Always.

Brunch spot
The Weekend Starts at Table 4

Corn fritters, burnt-butter hollandaise, and absolutely no judgement before 10am.

Gelateria
Out of Office: Gone Churning

Blood orange is back for exactly as long as the oranges cooperate. Run, don’t walk.

— 9:47 pm, after close —

The kitchen is spotless. The till is counted. And Instagram is still waiting.

You didn’t open a venue to write captions at the kitchen bench. But the feed is the front window now — and silence costs covers. entebrand exists for exactly this moment.

Open the app. Tap once. A post that sounds like you is waiting for a yes.

How it works

Four taps, not four hours

These are real screens from the app — not concept art.

1 Brand profile screen with voice, values and colour palette

It learns your brand

A guided chat captures your voice, look, and values. No forms, no brand-strategy homework.

2 Idea screen with suggested post concepts

It pitches you ideas

Fresh angles that fit your menu, your moment, and your voice — never a generic template.

3 Brief screen with creative direction and risk check

You shape the brief

Nudge the angle, tone, and image direction. There’s even a risk check before anything is drafted.

4 Draft screen with generated image and caption ready to approve

You approve. Done.

Caption and image, drafted together. Edit anything, tap approve, post to Instagram in seconds.

Nothing posts itself. You are the editor-in-chief — entebrand is just the fastest junior copywriter you’ve ever hired.

The hard part, handled

It doesn’t sound like AI.
It sounds like you.

Same product, four very different venues. Tap one and watch the voice change.

Geeky · minimal Daily ritual
The Daily Ritual: Coffee as Code

Drafted by entebrand · edited by no one yet ✦ Create brief
What you get

Built for owners, not marketers

Setup that feels like a chat

Tell entebrand about your venue in plain words. It builds your brand profile while you talk.

Ideas in your voice

Every concept is generated against your brand profile — your tone, your values, your no-go list.

Caption + image, together

Each idea arrives as a ready-to-edit caption and a matching square image, made for Instagram.

You approve everything

Nothing goes out without your yes. Review, edit, approve — the brand stays in your hands.

Lives in your apron pocket

Mobile-first by design. Draft a post in the 3pm lull, approve it before the dinner rush.

Post in seconds

Caption copied, image saved, Instagram open — one tap each. The last metre is effortless.

Soft launch · Melbourne

Spend your nights closed, not captioning.

Go from “what do we post?” to an approved, on-brand Instagram post in minutes. Join during the soft launch and the opening rate is yours for your first year.

Get early access

Questions? support@entebrand.com